Social Media News

Media Post

Because HP wants its media to work hard, it looked at reasons why, besides cost, it should bring programmatic buying in-house and found several reasons. [...]
Source Mediapost
The NFL is raising awareness for this year's Thursday Night Football by using real fans wearing branded merchandise as they show their love for their respective teams. The "We're All Rivals Here" creative, developed with 72andSunny LA, features passionate fans that were filmed simultaneously to enable them to trash talk each [...]
Source Mediapost
The alleged conspirators purchased a list of real estate agents in New York to distribute malicious software, the indictment states. [...]
Source Mediapost
Havas Chicago's programmatic strategy team is unique in that it sits with media, social and search team to take a full-funnel approach to media buying. Amazon, said Sarah Koch, VP, Programmatic Strategy Director (above with microphone), is just one DSP. [...]
Source Mediapost

Social Media Today

Facebook has added some new Page badges as it seeks to encourage greater participation and engagement. [...]
Source Social Media Today
Facebook is finally expanding its 3D photos feature to Android users. [...]
Source Social Media Today
New reports suggest that Instagram is being pushed to increase ad exposure, which could have implications for ad performance and user satisfaction. [...]
Source Social Media Today
Influencer marketing offers significant opportunity for B2B brands - check out these tips. [...]
Source Social Media Today

Mashable

The Apple Card finally launched in the U.S. on Wednesday, and with it came a set of extremely specific care instructions. Why do you need care instructions for a credit card, you ask? Well, this isn't just any credit card. It's a credit card that makes you better than other [...]
Source Mashable
...More about Tech, Instagram, Mashable Video, Cybersecurity, and Social Media [...]
Source Mashable
Is Facebook biased against conservatives? An independent review led by former Sen. Jon Kyl set out to answer that question last year. Now, the results are in. The answer? Inconclusive. But the methodology behind the "audit" is highly dubious. On Tuesday, the long-awaited report was released, along with a Wall Street [...]
Source Mashable

Social Media Examiner

Welcome to this week's edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week's Social Media Marketing Talk Show, we explore updates to Facebook Group privacy with Dana Malstaff and new chat features [...]
Source Social Media Examiner
Do you use videos to sell your products or services? Looking for a proven model to help you sell with videos? To explore how to create videos that sell, I interview Owen Video on the Social Media Marketing Podcast. Owen is a speaker, live-stream host, and event MC. He's also [...]
Source Social Media Examiner
Do you really know which of your Facebook ads produce customers and revenue? Is Facebook telling you one thing and Google Analytics saying something different? In this article, you'll discover how to use Facebook and Google Analytics together to reveal how your Facebook customers engage with your funnel on their [...]
Source Social Media Examiner
Wondering how to stop Instagram Stories viewers from skipping your content? Looking for quick tips to help? In this article, you'll find four easy ways to create Instagram Stories content that gives your viewers a reason to keep watching. #1: Give Viewers More to See in Less Time With 1-Second [...]
Source Social Media Examiner