Video Marketing is dominating! We recently learned that YouTube is the second most searched search engine with over 1 billion users. With the average user viewing over 40 minutes of content a day, YouTube is a useful (and free) resource for you to enhance your social...
Times are changing… is your brand? The mobile experience is what it is about! Are you using your social media in a way that is positive when it comes to your marketing strategies? This year’s Black Friday will go down as a tipping point in which mobile shopping...
Social Media Continues to Be a Dominant Force for Business Operations and Marketing Social media marketing remains an absolute necessity, especially for the growth of small and local businesses. At its core, social media marketing is the strategic use of social...
If you are looking to grow your business awareness on social media, follow these evergreen tips! BE ENGAGING, BE TRENDY, BE TRUE TO YOUR BRAND, PUBLISH CONSTANTLY BE ENGAGING Hate to break it to you but, your social media accounts aren’t just about you....
As a Social Media consultant for businesses, social media engagement is a major topic. I’m often asked which holds greater importance: “Likes” or “Reaches”? Interestingly, I’ve observed that the lack of “likes” or...
Social media has turned out to be a powerful platform for personal branding. The line between personal and professional life is getting blurred due to social media, and this can be an advantage or disadvantage depending on how it is used. Many people display their...
