Social Media Engagement: Likes Vs Reaches – Which is more important for businesses? by Mayo Adegbuyi | Jun 3, 2016 | Business, Internet marketing, Marketing, Social Media, StrategyAs a Social Media consultant for businesses, social media engagement is a major topic. I’m often asked which holds greater importance: “Likes” or “Reaches”? Interestingly, I’ve observed that the lack of “likes” or...
