Podcast marketing is emerging Podcasting is on the rise! Edison Research says that in 2017, 37 million Americans listened to a podcast at least once a month. That’s up from 24 million just two years ago. As podcasts continue to grow in popularity, more and more...
How to Use Google Trends for Your Business Google Trends lets you explore trending searches, topics, news, queries and more per location. This tutorial covers how to use google trends for a service, product or event for marketing and business ideas or strategy. Why...
How digital marketing helps insurance agents In today’s digital world, it’s more important than ever for insurance agents to have a strong online presence. By creating a website and using social media, agents can reach a wider audience and build trust with...
Why digital marketing in the automotive industry is critical for your business Digital marketing is critical for any business, but it’s especially important in the automotive industry. Consumers today are more connected than ever before, and they rely on...
Assessing your touchpoints and how they affect your business your brand and marketing success is important. Touchpoints are a series of interactions with customers throughout the customer journey. We get bombarded with so much information and marketing touchpoints are...
Social Media in Different Cultures And What To Consider Social media usage is a global phenomenon across different cultures. It has rapidly changed the world we live in and continues to do so. New users are joining social media networks constantly for varying reasons...